Employers case studies
Jarrang is a digital marketing agency specialising in email based in Falmouth, Cornwall. Formed in 2003 by Stafford Sumner, the company has grown dramatically over the past 9 years and ActNow, followed by Superfast Cornwall, has enabled a lot of that growth.
The business moved into premises on Falmouth Business Park in January 2011 after making the conscious decision to have a permanent office base. The company had grown to such an extent that it needed a home, but the use of broadband enabled the company to stick to its belief in flexible working.
In April this year the business was one of the first to get Superfast Broadband, a huge step forward for the company.
'As our core business is online, Superfast has enhanced our business model by helping us to cut costs and increase profit. We have embraced Superfast as it enables us to communicate with our customers in a more efficient manner; we have clients all over the country and Superfast broadband has enabled us to undertake regular meetings without the travel. We regularly use Video Conferencing and Screen Sharing to conduct sales meetings, client reviews and training sessions; by employing this technology we can provide the high-class service we strive for to all of our clients, regardless of their geographical location.' Stafford Sumner
The financial impact of Superfast broadband has been to make Jarrang significant savings for the business. Looking at the savings made on travel alone, they have and will save potentially £25,000 per annum. The business conducted out of county requires travel to London up to once a week and the cost of travel and hotels alone increases expenditure, by reducing these costs they are able to increase profitability.
As well as travel, the design team have saved up to 20% of their time by using Superfast broadband, another factor which has a massive positive effect the company's financial situation.
Although the company now has an office-base, flexible working is still an integral part of the business model and all employees are set up to be able to work from home if they need to. Jarrang have found the perfect combination in having a base, with the ability to work flexibility, which compliments the need to travel, and life-style choices of the employees.